Product Manager for mobile products, fintech flows, and 0→1 launches
I turn complex product systems into clear, high-adoption user experiences.
I'm Ilnur Shabanov, a Digital Product Manager working across mobile product strategy, user flows, analytics, and delivery — from high-frequency banking experiences in an 800k+ MAU app to 0→1 products in travel and sports tech. I use AI to accelerate discovery, sharpen product thinking, and turn complex ideas into clear, actionable decisions.
Open to relocation / remote
English / Russian
Fintech, Travel, B2B
Selected Work
From optimizing core banking flows to launching new digital products from zero.
Scale, international MVPs, and ambitious consumer concepts. Different constraints, same job: make the product clearer, more usable, and more commercially viable.
Ak Bars Bank · Product Manager · 2025—Present
Owning high-frequency flows in an 800k+ MAU banking product.
I own core mobile banking flows around onboarding and payments. My work combines funnel analysis, delivery discipline, and product cleanup in a regulated environment where adoption and stability matter equally.
Outcome
Improved onboarding and payment conversion by 12%.
Reliability
Reduced critical issue resolution time by 30% through tighter product-engineering alignment.
Context
In the wider stabilization program, the team moved 84.9% of clients to the latest three app versions in Q1 2026.
800k+
Monthly active users
+12%
Conversion uplift
-30%
Incident resolution time
84.9%
Users on latest 3 versions
Jira
Confluence
Collaboration
Figma
Firebase
AppMetrica
Qlik
Kazan International Institute · Product Manager · 2023—2025
Building a UAE-focused travel product for Russian-speaking audiences.
Led Ghazal from concept to international launch: a UAE-focused travel and lifestyle product combining a mobile app, mascot, brand identity, social media presence, and event-based digital experience. Launched during the GTF Taekwondo World Championship in Al Ain, it reached 15,000 users within 2 months while I also modeled ARPU, CAC, LTV, free-to-paid conversion, LTV/CAC, and freemium monetization logic.
15,000 users
Reached 15,000 users within 2 months through partnerships, event-based growth, community channels, and organic acquisition.
Unit economics
Modeled ARPU, CAC, LTV, free-to-paid conversion, and LTV/CAC to connect user growth with business viability.
Freemium model
Designed monetization logic around premium travel scenarios and event-based content.
0→Launch
International product launch
15,000
Users within 2 months
LTV/CAC
Modeled growth efficiency
ARPU · CAC · LTV
Product economics
Team formation
Release
A/B Tests
Segmentations
Funnels
Business Requirement Documents
App Store Release
Google Play Release
Flutter
Lucky Ice · Sports tech product
Turning beginner hockey development into a mobile product.
Digital learning product created for the Hockey Federation of the Republic of Tatarstan. Helped 1,000+ beginner hockey players develop core hockey skills through a structured mobile experience.
Audience
Focused on beginner hockey players in the Republic of Tatarstan.
Product loop
Interactive training programs helped make skill development repeatable and engaging on mobile.
Ecosystem
Built in the context of the Hockey Federation of Tatarstan and regional sports partners.
1000+
Beginner players reached
RT
Regional focus
0→1
Concept to launch
Mobile
Interactive training product
Asana
Interviews
Team Management
Development
Flutter
Figma
SQL
App Store Release
Google Play Release
How I Work
I’m especially strong at turning high-stakes ambiguity into clear product direction and real adoption.
Experience Snapshot
Product Manager
Ak Bars Bank · 2025—Present
Core mobile banking flows, conversion, stabilization, analytics.
Product / System Analyst
Sber · 2025
Requirements, delivery clarity, business-engineering alignment.
Product Manager
Kazan International Institute · 2023—2025
International product strategy, Ghazal roadmap, MVP delivery.
Product Manager
Hockey Federation of RT · 2024—2025
Lucky Ice launch, concept, UX, early user growth.
Professional Hockey Player
HC Ak Bars · 2017—2021
Youth team captain. Leadership foundation before moving into product.
Jira
Confluence
SQL
Firebase
AppMetrica
Qlik
A/B Tests
Segmentations
Funnels
Business Requirement Documents
Figma
Asana
Interviews
Team Management
Team formation
Development
Release
App Store Release
Google Play Release
Collaboration
Contact
I’m focused on product challenges where ambiguity needs to become direction, and direction needs to become shipped outcomes.
My strongest fit is mobile products, fintech, travel, consumer, and B2B environments where product judgment, stakeholder alignment, and execution discipline matter.